Bum Bum Lounge Chair Collaboration with LOIS
Limited-edition designer lounge chair, HAMREI x LOIS denim collaboration — unveiled at Salone del Mobile 2025
The exclusive collaboration between LOIS and HAMREI marks the iconic denim brand’s first foray into home design: the BUM BUM – LOIS edition, a fusion of LOIS heritage and HAMREI craftsmanship. Hand-upholstered in premium corduroy from the LOIS collection, echoing the brand’s signature textures and vintage-inspired aesthetic; upholstery seams mirror the stitching found in LOIS denim. A locally crafted leather belt, made in a traditional leather workshop, encircles the lounge chair — a moment of tension and squeeze, an homage to the way denim molds to the body over time. The iconic LOIS bull is subtly incorporated into the design. First unveiled at Salone del Mobile 2025 and shown at the LOIS store, the BUM BUM Lounge Chair is a collaboration between the HAMREI and LOIS creative teams.
HAMREI x LOIS collaboration piece
Solid wood frame, LOIS corduroy upholstery, leather belt detail
Width 107 cm | Depth 107 cm | Height 80 cm | Seat Height 41 cm
Width 42.12" | Depth 42.12" | Height 31.49" | Seat Height 16.14"
Handmade in Portugal and the Netherlands
Not applicable — limited edition, fixed specification
